Video anonymization software (or face blurring Redaction software) is a compliance feature that can be useful when implemented in business and data protection strategies. Anonymization can help your business to comply with regulations such as GDPR, which was introduced in 2018 to protect EU citizens from businesses using their data irresponsibly.
What is anonymization?
Anonymization blocks sensitive information in a video or document by blurring it, removing it or replacing it. The most common form of anonymization used in CCTV video privacy protection is blurring, or masking. Anonymization: visual data anonymization provides a way to sanitise information in order to protect privacy. Anonymization involves obscuring (masking, blurring, blocking) sensitive information permanently – i.e., that information cannot be restored.
While it may be easier to delete all related records, instead of anonymizing them, anonymization helps you in cases where deleting information isn’t feasible or legal or when sensitive information has to be shared with a requestor or third party.
GDPR and anonymization
GDPR is an EU regulation designed to protect EU citizens from businesses using their data irresponsibly. GDPR places the subject of the data in charge of what personal data is allowed be shared, and where and how.
GDPR was enacted because of the idea of the ‘right to be forgotten’ whereby any individual may contact your business to ask for their personal information to be deleted within a certain time frame.
If your organisation has no legal reason to continue holding this person’s information, you must provide evidence that this information no longer remains in your systems. You must first identify any reference to this individual in video – or any documents referring to their profile – then delete Personally Identifiable Information (PII).
Anonymization provides an easy-to-implement process to achieve compliance without suppressing relevant information or deleting an entire record.
Identity Cloak: share compliant anonymized video footage
Identity Cloak makes in-house video compliance fast and simple
- Anonymize identities for compliance using auto-masking
- Archive with GDPR privacy assured
- Cost-effective GDPR-compliant anonymization software licensing
Eliminate costly outsourced video editing bureau services and manual processes
Auto redact in seconds
Identity Cloak does exactly what it says on the tin - it provides the exact redaction software package we requiredLeading bookmakers
William Hill says video redaction is a ‘must have’
William Hill operates more than 1200 High Street outlets. They identify video redaction as a ‘must have’ in order to operate smoothly, to meet third party requests for CCTV footage in a compliant fashion, and to conduct fair, proper and compliant internal reviews.