Identity Cloak

A Desktop Application

Identity Cloak makes GDPR privacy compliance
simple and cost effective.

Video Redaction Software - Identity Cloak video

Watch this video that explains the simple, fast four-step Identity Cloak auto redaction process from CCTV footage import to GDPR compliant video export suitable to share with third parties.

Chris Selwood, Sales Director, helps Facit customers to take control in-house to cut video management and editing costs significantly and eliminate data privacy compliance risks.

Download free trial

Before and after
the redaction process

Before Identity Cloak RedactionAfter Identity Cloak Redaction

Simple 4 step redaction process

  • 1

    Import video

  • 2

    Auto redact in seconds

  • 3


  • 4


Take an Identity Cloak customer’s word for it!

Identity Cloak does exactly what it says on the tin - it provides the exact redaction software package we required
William Hill Leading bookmakers
Video Redaction Software - William Hill

William Hill says video redaction is a ‘must have’
William Hill operates more than 1200 High Street outlets. They identify video redaction as a ‘must have’ in order to operate smoothly, to meet third party requests for CCTV footage in a compliant fashion, and to conduct fair, proper and compliant internal reviews.

Brands we work with

With an all new-look and powerful features,
we are helping businesses succeed everyday

William Hill
Costa Coffee

A completely agnostic
video redaction solution

Works with any IP or analogue camera or video management system

Video Redaction – User Case Study

Major Retailer happy with the results of Identity Cloak video reaction compliance software

Read more
Video Redaction – User Case Study

Harrow Council manages Image Redaction with Facit Identity Cloak

Read more

Under the new GDPR regulation, video data is categorised as personal data, which means the same measure of care is required for recorded CCTV footage as for any other personal data.

In 2019 the ICO fined BA £183M and Marriott £99M for GDPR breaches. Investing in technologies that automate data privacy protection helps companies to comply with GDPR efficiently and cost-effectively. Facit Data System’s proprietary automated video redaction blurs people’s identifying features, and reduces high-risk data to a low-risk category, while it enables operators to analyse video footage without violating anyone’s privacy.

Organisations can be fined up to 4% of annual global turnover if they are found to be in breach of GDPR.

Author: Robert Shih. Published on November, 2018

The advent of GDPR fines for releasing personal information has increased interest in video redaction software. One of contending solutions is the UK’s Facit Data Sytems’s Identity Cloak.

IPVM tested the performance of Identity Cloak software against Genetec’s Clearance face redaction.

Redaction sofftware performance summary
Identity Cloak functions as a secure offline operation and was solid for redacting individuals. Overall automatic redaction performance was superior to Genetec Clearance. Price, performance and value are considered in this comparison document.

General Identity Cloak Overview

The interface of Identity Cloak follows a wizard-style progression beginning with the “Import” interface and followed by “Tag &

Track”, “Zoom”, “Preview”, then “Export.” Identity Cloak can handle source videos in .avi, .mp4, .mkv, and .vob formats. Exported videos are in .avi format.

Detection On High Resolution, Narrow FoV is very Strong
Using video taken from a front perspective, narrow FoV camera, Identity Cloak was able to detect multiple faces and also detected and applied privacy overlay to a passing vehicle’s license plate.

Download comparison report

Identity Cloak – speedy auto video redaction, sensibly licensed

Identity Cloak makes GDPR privacy compliance simple and cost effective.

Benefit from a completely secure offline solution to:

  • Eliminate costly outsourced masking and manual processes
  • Meet GDPR privacy standards and deadlines

Consultants, systems integrators and security installers add value to their core services by introducing Identity Cloak in-house video redaction software to their retail, banking, transport and critical infrastructure clients.

Facit Identity Cloak does not require special technical training. Your clients will not need heavy support. Your clients will quickly enjoy the speed and simplicity of Identity cloak auto redaction (facial and full body blurring/masking), and the cost savings delivered.

Talk to Facit about its portfolio of products for retail analytics, in which Identity Cloak is proving popular among businesses trying to comply with and minimise the operational impact of GDPR.

Facit Identity Cloak – speedy auto redaction, sensibly licensed

Identity Cloak makes compliance simple, very fast, and cost effective as it eliminates costly bureau outsourced editing and manual processes typical of other masking software

  • Video footage is subject to strict personal privacy regulations, including GDPR
  • Identity Cloak makes compliance simple, fast and cost effective
  • Eliminate costly outsourced masking and manual processes
  • Speed up access to CCTV video evidence
  • Facilitate due process, investigation and evidence sharing
  • Store in-house video records safely and securely

Meet police and third party requests for video to internal investigations – triggers include crime and staff behaviour

Facit’s customers include retailers, high footfall venues, facility management firms, and mobile security operators for stadia and events. Any site with wide access and high footfall faces the challenge to manage large volumes of video footage and prepare and share in a compliant manner on demand.

Facit’s customers identify crime, health and safety, anti-social behaviour and staff conduct as the incidents most commonly associated with requests for CCTV video footage.

Facit Identity Cloak enables users to mask any areas in a video to protect the privacy of individuals. Auto redaction takes approximately a fifth of the time of historical manual processes and reduces the costs associated with security and compliance.

Hospitals & Healthcare
Read more
Banks & Building Societies
Read more
Public Sector
Read more

Facit Identity Cloak Frequently Asked Questions

Is the software offered as installed product or SaaS?

The software is currently offered as an installed project on a workstation. It can run on both Linux and Windows OS (Windows7/10 Pro). The recommended specs for the workstation are Intel i7 with 8GB RAM.

How is this software different from any other video editing tools?

The aim of the software is to reduce user time by at least 80% as compared to conventional video editing tools. We have taken a slightly different approach to other software. In conventional video editing tools, all the individuals in the video are un-masked and users have to manually anonymize one by one. Facit Identity Cloak on the other hand anonymizes every single individual in the video footage and then allows user to un-mask the person(s) of interest by simple tag and track functionality.

Is the degree of blurring and size of the blur configurable?

Yes, the software is easy for users to setup and fully flexible in terms of the size and degree of blur

Does the software work on playback footage or can it also be used on live view?

The Facit Identity Cloak application is server based and is designed to work on recorded footage. The masking function is applied in post processing on the footage. However, Facit also have “FacitIDCLive” that is available Out of the Box on the Hanwha/Samsung WiseNET5 application as well as Axis ACAP. “FacitIDCLive” allows users to record masked and un-masked footage using their VMS. For more information on “FacitIDCLive” please get in touch with our support team.

On the movie clip on the Facit website, all the faces are blurred. How can a user un-mask one person while leaving the others masked?

Using Tag & Track functionality the user is able to unmask any individual in the video footage. It is a very simple process in which the user is asked to click on the person on keyframes in the footage and the software automatically leaves the selected person un-masked.

GDPR also talks about the “right to be forgotten” – Article 17. Does the software handle this too? E.g. one person wants to use their right but there are 10 other people on the recording. What then?

Yes, the software also helps users keep the footage while ensuring Article 17 is met. Using the same Tag & Track functionality the software allows users to mask any individual(s) who wants to exercise their right to be forgotten while keeping the other individuals un-masked.

Can the software work with existing VMS/DVR/NVR?

The software is completely independent of the recording platform. It is installed as a separate piece of software on the workstation. It currently takes an AVI (mpeg4 codec) file as input and exports an AVI file as output, as its default configuration.

If you use alternative codecs in your organisations please contact the Facit team directly, who will be happy to assist in discussing your specific requirements.

Why as a CCTV user do I need this software when I don’t have much requirement to share the footage outside my organisation?

The software allows users to reduce their risk and help them comply with the new GDPR regulations. Even though organisations might not have a need to share data with a 3rd party, they are required to put adequate policies in place, together with procedures and tools, to allow who can access and view the recorded footage. Since recorded data is now classified as personal data, the same measure of care is required for recorded CCTV footage as for any other personal data. Facit’s Identity Cloak application gives organisations extra security features and reduces risk.

Recommended Hardware

Operating System Windows Pro 7/10
Processor Intel Core i7
Free Disk Space 50 GB
Browser Chrome
Input File Format .avi .mp4 .mkv .vob
Codecs MJPEG,MPEG-4,H.264,x264,FLV

Get in touch

We can do a lot more with your CCTV cameras,
let us help you find a solution