People Counter

Make the most of your CCTV network. Facit’s People Counting application uses your current security infrastructure and gives you accurate footfall. Retail environments and public spaces are busy places in which it is difficult to track precise occupancy or visitor numbers, and associated times, that provide valuable insight into visitor patterns, seasonal variations or the influence of promotions and any other factors.

People counter video

People Counter by Facit enables retailers and venue operators to measure occupancy numbers from the start of a customer’s journey – for example, at a store entrance – track customer trends and anticipate potential health and safety management issues.

People Counter is a simple-to-install solution that enables managers accurately to count people entering a store, or visiting locations outside of a retail context, which helps with planning and resourcing, regulatory compliance, and seasonal, even daily trend analysis.

With no extra hardware requirement – including cabling – the people counting application works with your current CCTV network.

People Counter Key Features


Accurate Counting

Facit’s People Counter application has been tried and tested in different sectors, including retail, leisure, museums, galleries and train stations with very high accuracy. Using legacy CCTV networks, People Counter drastically reduces hardware and labour costs and provides users with a highly flexible software solution.


Group vs Single Visitor Analysis

Group vs Single Visitor analysis helps users to understand their visitor footfall better to gain insight into sales and other strategic conversion rates.


Average Dwell Time

Average visitor dwell time estimates help users to understand the amount of time visitors spend in store and/or in key venue locations. Dwell time data can subsequently be combined with the Facit Queue Management application to achieve better customer service, reduce waiting times at checkout, and optimise staff resources.


Point of Sales (PoS) Integration

The Facit People Counter application can be integrated with any PoS data feed to give insights into conversion rates for retail businesses and high footfall locations.

people counter infographic

Get in touch

We can help you achieve a lot more with your CCTV cameras; Retailers, venue operators and public space managers know their business, however, our full video anayltics suite including QueueManager and HeatMap can give you all the data you need.